Customer Loyalty Blog
http://www.loyalty-cdci.com/blogs/customer_loyalty/
2006-11-27T13:11:51-05:00Sears, Lies and Process Measurement
http://www.loyalty-cdci.com/blogs/customer_loyalty/archives/2006/11/sears_lies_and.html
This weekend I got into the holiday spirit and bought an air hockey table at Sears. When I went to pick up the table a day later, I was very impressed with the customer pick up area. The electronic scanner...Greg Robinson2006-11-27T13:11:51-05:00All Things are Not Equal
http://www.loyalty-cdci.com/blogs/customer_loyalty/archives/2006/10/all_things_are.html
Measure the things that matter to customers and impact their future buying behavior.Greg Robinson2006-10-23T12:52:39-05:00Frequent Shopper Cards: Loyalty Strategy or Price Discount?
http://www.loyalty-cdci.com/blogs/customer_loyalty/archives/2006/08/frequent_shoppe.html
Frequent shopper cards do not build customer loyalty.Greg Robinson2006-08-02T13:41:06-05:00A Little Customer Magic
http://www.loyalty-cdci.com/blogs/customer_loyalty/archives/2006/06/a_little_custom.html
Transfer customer information to ensure seamless handoffs with customers when changing reps.Greg Robinson2006-06-20T11:32:10-05:00Good Service is Good Medicine
http://www.loyalty-cdci.com/blogs/customer_loyalty/archives/2006/05/good_service_is.html
Quality of service impacts perception of quality of medical careGreg Robinson2006-05-02T10:59:34-05:00“Service with an Attitude” or “How to Lose $1,000 Without Really Trying”
http://www.loyalty-cdci.com/blogs/customer_loyalty/archives/2006/03/aservice_with_a.html
Value of loyal customer and the impact of management changes on customer retention.Greg Robinson2006-03-20T15:10:32-05:00Aligning Internal Policies with Customer Needs
http://www.loyalty-cdci.com/blogs/customer_loyalty/archives/2006/01/aligning_intern.html
Creating internal policies that also meet customer needs.Greg Robinson2006-01-31T13:15:03-05:00Whose Brand is it Anyway?
http://www.loyalty-cdci.com/blogs/customer_loyalty/archives/2005/12/whose_brand_is.html
Brand damage can be caused by the actions of your suppliers and partners.Greg Robinson2005-12-15T18:24:41-05:00Brand Mismatches: Partner Performance Ruins Brand Perception
http://www.loyalty-cdci.com/blogs/customer_loyalty/archives/2005/11/brand_mismatche.html
Selection of business parnters can negatively impact your brand image.Greg Robinson2005-11-16T10:21:09-05:00Personalized Customer Service: A Thing of the Past?
http://www.loyalty-cdci.com/blogs/customer_loyalty/archives/2005/10/personalized_cu_1.html
Personalized customer service is being compromised by the increasing use of self-service technology platforms that reduce human contact between customer and companies.Greg Robinson2005-10-19T14:58:36-05:00Excellent Service Starts in the Sales Process
http://www.loyalty-cdci.com/blogs/customer_loyalty/archives/2005/08/excellent_servi.html
You never get a second chance to make a first impression. This old adage is particularly true when starting a new relationship with a customer. What happens in the early stages of the sales process sets the tone for the rest of the relationship and the degree of trust that exists between the selling organization and the customer. How salespeople behave from the first contact with a customer through signing a contract creates a set of expectations for the entire organization to live up to or recover from.
Greg Robinson2005-08-25T11:48:56-05:00Service Excellence The Ritz-Carlton Way
http://www.loyalty-cdci.com/blogs/customer_loyalty/archives/2005/07/a_day_of_unexpe.html
My wife and I celebrated our 10th anniversary over Memorial Day and decided to escape from our three kids for a day. Wanting to surprise my wife with a small reward for putting up with me for the last 10 years, I booked a deluxe, lakefront room at The Ritz-Carlton (at $400 a night!) because of its international reputation for exceptional service. Turns out I got a bargain and a number of great lessons on how to integrate company mission, business processes and people to create a consistently excellent customer experience.Greg Robinson2005-07-19T11:16:25-05:00The Mystery of Mystery Shopping
http://www.loyalty-cdci.com/blogs/customer_loyalty/archives/2005/06/the_mystery_of.html
Mystery shopping provides a real cost saving opportunity for most organizations. Simply put, most organizations would be better off not spending any money on mystery shopping because the data they collect is of limited use and can be misleading. Too often, mystery shoppers are easy to identify, are not representative of your customers, and conduct so few shops that the data received from mystery shopping doesn’t allow for detailed trend analysis.Greg Robinson2005-06-21T11:13:53-05:00The Cost of Being Right
http://www.loyalty-cdci.com/blogs/customer_loyalty/archives/2005/05/the_cost_of_bei.html
Short term cost savings may cost companies more money in the long run due to market damage associated with misleading sales practices and poor service recovery efforts.Greg Robinson2005-05-09T11:01:31-05:00The Wyndham Customer Experience and the Challenge of Service Recovery
http://www.loyalty-cdci.com/blogs/customer_loyalty/archives/2005/04/the_wyndham_cus_2.html
Speed and timing are critical to effective service recovery efforts. The inconvenience and cost to the customer needs to be considered when determining recovery options.Greg Robinson2005-04-28T14:16:18-05:00