Economics of Employee Loyalty
 
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Business Context

The ability to find and keep talent is essential to long-term business success. Research shows that measures of productivity, operational effectiveness, and customer retention are all driven by employee commitment.

Most companies, however, experience an average employee turnover of 15% per year. This turnover results in significant direct and indirect costs. Direct turnover costs average 30+% of an individual employee's salary/benefits package. Add in the indirect costs of the loss of institutional knowledge and client relationships and the result is a major impact on business performance.

Target Audience
Target participants include the executive team, managers, and supervisors responsible for:

  • Employee satisfaction, loyalty and commitment

  • Implementing a customer excellence business strategy, and who believe that employee loyalty is a key driver to executing the strategy

Key Topics
Economics of Employee Loyalty is a ½-day program that focuses on the following:

  • Organizational and financial impact of employee dissatisfaction
  • Cost of hiring and developing talent
  • Turnover costs and impact on the business
  • Relationship between employee and customer retention
  • Key drivers of employee satisfaction
  • Potential consequences of not focusing on employee satisfaction and retention

Outcomes
At the conclusion of this course participants will be able to:

  • Understand the linkage between satisfied/committed employees, customer loyalty, and business results
  • Calculate the cost of hiring and developing talent in their own organization
  • Calculate the cost of turnover
  • Define impact of employee dissatisfaction on customers, operations, and financials
  • Identify areas of concern
  • Create an action plan for addressing concerns

For More Information
For more information, contact Carpe Diem Consultants, Inc. at info@loyalty-cdci.com or call us at 877-733-1320.


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